March 26 2020  |  Spirits & Tobacco

Distell to produce sanitzer in a bid to support those in need

By Jas Ryat


Africa's spirit, wine and cider giant, Distell, has come forward to produce hand sanitizers and other hygienic products at its production facilities as part of its efforts to help curb the spread of the COVID-19 pandemic.

“Our priority as Distell – right now and always – is the safety and well-being of our employees, our stakeholders and society at large. We are determined to support our government in its bid to halt the current rapid spread of COVID-19 and in the absence of a vaccine, good hygiene remains one of the most effective options to do so,” says Richard Rushton, Distell Group CEO.

As a result, the company has committed 100 000 litres of alcohol, which will be used to produce sanitizers as well as a variety of other hygienic and sanitizing products.

The sanitizers will be distributed free to vulnerable communities across South Africa as a way to encourage good hygiene practices. The company will work closely with government to identify these communities, and support the roll-out of the sanitizers.

The company said it recognized there was an acute shortage of pure alcohol to produce hand and surface sanitizers in hospitals and households.

“We fully understand that our position as a leading player in the alcoholic beverages industry comes with a societal obligation. We want communities to benefit from our presence and we are determined to rise to the challenge,” said Rushton.

The company has taken further measures to ensure it supports the government-sanctioned lock-down by cancelling all events, closing all its experiential and product tasting facilities until further notice and ensuring that all employees who are not involved in the production of alcohol work from home. All company-sponsored travel has been halted.

Additionally, Distell is empowering its employees with relevant information on personal hygiene and has made sanitizers available to all employees at its sites across the world.

“This pandemic is perhaps the greatest challenge our country has faced since democracy and calls on business, the private sector and communities to work together to overcome the virus. We hope everyone will heed the President’s call to remain united and adhere to the lockdown, for all our sake, but especially to protect the most vulnerable,” said Rushton.

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