March 26 2020  |  Spirits & Tobacco

Distell to produce sanitzer in a bid to support those in need

By Jas Ryat


Africa's spirit, wine and cider giant, Distell, has come forward to produce hand sanitizers and other hygienic products at its production facilities as part of its efforts to help curb the spread of the COVID-19 pandemic.

“Our priority as Distell – right now and always – is the safety and well-being of our employees, our stakeholders and society at large. We are determined to support our government in its bid to halt the current rapid spread of COVID-19 and in the absence of a vaccine, good hygiene remains one of the most effective options to do so,” says Richard Rushton, Distell Group CEO.

As a result, the company has committed 100 000 litres of alcohol, which will be used to produce sanitizers as well as a variety of other hygienic and sanitizing products.

The sanitizers will be distributed free to vulnerable communities across South Africa as a way to encourage good hygiene practices. The company will work closely with government to identify these communities, and support the roll-out of the sanitizers.

The company said it recognized there was an acute shortage of pure alcohol to produce hand and surface sanitizers in hospitals and households.

“We fully understand that our position as a leading player in the alcoholic beverages industry comes with a societal obligation. We want communities to benefit from our presence and we are determined to rise to the challenge,” said Rushton.

The company has taken further measures to ensure it supports the government-sanctioned lock-down by cancelling all events, closing all its experiential and product tasting facilities until further notice and ensuring that all employees who are not involved in the production of alcohol work from home. All company-sponsored travel has been halted.

Additionally, Distell is empowering its employees with relevant information on personal hygiene and has made sanitizers available to all employees at its sites across the world.

“This pandemic is perhaps the greatest challenge our country has faced since democracy and calls on business, the private sector and communities to work together to overcome the virus. We hope everyone will heed the President’s call to remain united and adhere to the lockdown, for all our sake, but especially to protect the most vulnerable,” said Rushton.

Brand News

July 26 2021

Rituals Cosmetics re-launches scrub…

Recognized for providing the ultimate body care in three easy steps, Rituals Cosmetics has revamped its full body scrub collection…

By Laura Shirk

July 23 2021

Maison Margela and CDFG launch…

​At the inauguration for “Replica” fragrance “Sailing Day,” Maison Margiela Fragrances Asia Ambassador Chris Lee joined Don…

By Wendy Morley

July 23 2021

La Samaritaine opens in Paris

La Samaritaine has opened in Paris, housing 17 L’Oréal brands across its 2,500 square meters

By Wendy Morley

July 22 2021

Kavalan wins Worldwide Whiskey…

​Kavalan, which exploded on the scene in 2015, has once again claimed the World Whisky Producer of the Year Trophy from the…

By Wendy Morley

July 22 2021

The Macallan unveils new shop-in-shop…

​The Macallan, in partnership with China Duty Free Group (CDFG), has opened a new shop-in-shop…

By Wendy Morley

July 20 2021

fresh and CDFG create pop-up store…

​On 9th July, fresh partnered with China Duty Free Group (CDF) at the Sanya International Duty Free Shopping Complex to inaugurate…

By Wendy Morley

July 20 2021

Victorinox releases Altius Alox…

​Victorinox has announced the launch of the Altius Alox Collection of highly functional, smart accessories and document holders…

By Wendy Morley

July 19 2021

FAQ announces supermodel Sui He…

Heralding a new era in anti-aging, FAQ seeks to defy boundaries and set a new precedent for beauty in the 21st century. With…

By Laura Shirk

July 19 2021

Luxottica releases new TR summer…

As international travel steadily increases in the lead up to summer, Luxottica Group has unveiled its latest travel retail…

By Laura Shirk

Copyright 2021 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap