March 7 2017  |  Technology

Capi strengthens collaboration with Harman International

By Hibah Noor

Capi and Harman International will focus on their joint sustainable business model in airports and on cruise/ferry lines
 
Travel retail electronics specialist Capi has intensified its collaboration with Harman International, owner of the JBL, Harman Kardon and AKG brands. 
 
In 2017, the two companies will increasingly focus on their joint sustainable business model in airports and on cruise/ferry lines. 
 
Capi’s focused portfolio includes three Harman brands ranging from the trendy, fashionable and colorful JBL products, the premium Harman Kardon products aimed at business travelers, to the exclusive, high quality AKG range. 
 
These brands have become important at Capi and in the travel retail market, the company said. This growth has been achieved by the exciting shopping experience Capi aims to create, along with the promotions and training it provides together with Harman. 
 
A recent successful promotion was an airport exclusive gift box which Capi and Harman co-created. The box contains the Harman Kardon Esquire Mini and a free travel case. Other examples include AKG’s award-winning noise-canceling headphone and JBL in-store promotions. 
 
The companies will also focus on the Capi Global division for B2B customers active on airports and cruise/ferry lines. Capi offers these customers tailor-made and profitable retail solutions for consumer electronics. 
 
Besides the focused assortment available in Capi stores, Harman will present an additional B2B assortment for Capi Global, complemented by training, unique propositions and promotions. 
 
Carsten Olesen, EMEA General Manager & Vice President of Harman Lifestyle Division, said: “We are excited about our partnership with Capi and we are looking forward to grow even further together on a worldwide basis. We aspire to intensively work together to focus on the best innovations and to increase our position in the international market. We have created clear plans and arrangements to achieve this. One way to do so is by selecting special promotions especially created for Capi.” 
 
Peter Wiggers, Managing Director of Royal Capi-Lux, added: “We are eager to continuing our successful collaboration with Harman International in 2017. Capi’s trendsetting, inspiring shopping environment forms a perfect match with Harman International’s innovative high quality products.” 
 
 
 

Brand News

November 15 2019

Diageo shares a lesson in achieving…

​Looking back on a general year in review, Diageo highlighted the shining lights of its diverse brand portfolio, identified…

By Jas Ryat

November 14 2019

Beam Suntory's innovation game

Launching its latest phase at the TFWA World Exhibition 2019, Beam Suntory promotes phase by phase innovation and the best…

By Jas Ryat

November 14 2019

Distell celebrates CSR and elephant…

Money raised from the sale of Amarula is helping fund lawyers on the frontline battling to bring elephant poachers in Africa…

By Chris Madden

November 13 2019

Bottega Bar opens doors at DXB

​Bottega S.p.A. has announced the opening of Bottega Prosecco & Craft Beer Bar and Restaurant in Concourse A of Dubai International…

By Sabrina Pirillo

November 13 2019

Duty Free Dynamics shares success…

Featuring a divided showroom, in addition to its flagship category, Duty Free Dynamics exhibited…

By Jas Ryat

November 11 2019

Ricola confirms first direct order…

Ricola AG, the expert in Swiss herb confectionery, has reported a pleasing new piece of travel business arising from its…

By Laura Shirk

November 11 2019

Kavalan’s latest bottle features…

It’s an evolution of a company and an ambitious journey from household products, orchids and rural childhood education through…

By Hibah Noor

November 11 2019

Molton Brown to bring the Roaring…

Molton House will celebrate the festive spirit of the Bright Young Things this holiday season, as it celebrates the Roaring…

By Jas Ryat

November 7 2019

Zamora Company promotes new brand…

Aiming to achieve an international presence, Zamora Company’s travel retail strategy is geared toward sharing its brands’…

By Jas Ryat

Copyright 2019 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap