June 18 2018  |  People

Markus Ettlin resigns as Gebr Heinemann Marketing Director

By Mary Jane Pittilla

Markus Ettlin has stepped down from his position as Director Marketing at Gebr Heinemann after 18 years.

“Although kept under wraps, it was a mutually planned departure, with gratitude being expressed by both Ettlin and the Heinemann board,” Heinemann said in a press release.

A decision on who will take over his responsibilities has yet to be made and will be announced at the appropriate time, it added.

Ettlin started with Gebr Heinemann in 2000, building a professionally organized Category Management department before being appointed to Marketing Director for Retail in 2007.

Responsible for developing the retail brand Heinemann Duty Free from scratch, Heinemann’s expansion was due in no small part to Ettlin’s grasp of global retail and an ability to read the travel retail market and the transformation of consumer behavior, the German operator said.

Furthermore, Ettlin was “pivotal” in the launch of the Heinemann & Me loyalty program, now operating in many airport and cruise ships, as well as the implementation of the first connected travel retail digital strategy, including home delivery, Heinemann added.

“We would like to thank Markus Ettlin for the longstanding, good and trustful cooperation,” said Raoul Spanger, Executive Director Retail and HR, Gebr Heinemann.

“Markus played a significant role in the development of our retail brand, which he shaped and continually improved. We explicitly thank him for this and wish him all the best for his future.”

Brand News

July 23 2019

A fragrant tribute to a vibrant…

​The French Côte d’Azur is the inspiration for the new Ombre Azurite women’s fragrance from Jean Charles Brosseau.

By Mary Jane Pittilla

July 23 2019

Molsheim & Co unveils upscale Crystal…

Get ready for the exclusive travel retail launch of the French house Molsheim & Co’s Crystal Collection of niche fragrances…

By Hibah Noor

July 23 2019

Absolut Singapore limited-edition…

This July sees the launch of Absolut Singapore, a limited-edition vodka bottle with a bespoke wrap designed by Brazilian…

By Mary Jane Pittilla

July 23 2019

Colm McLoughlin honored at Aviation…

At a glittering gathering of over 300 senior aviation executives in Ireland, Dubai Duty Free’s Executive Vice Chairman &…

By Hibah Noor

July 23 2019

The Macallan Boutique off a spirited…

The Macallan, dubbed “the most valuable single malt in the world”, has opened The Macallan…

By Mary Jane Pittilla

July 23 2019

Gin and Japanese whisky post double-digit…

Overall spirits volume grew 2.5% in the travel retail channel last year to reach 24.5 million nine-liter cases with a value…

By Jas Ryat

July 23 2019

YSL unveils Mon Paris Parfum Floral…

L’Oreal Travel Retail has introduced Mon Paris Parfum Floral, the latest addition to the Mon Paris fragrance family by leading…

By Hibah Noor

July 18 2019

Oribe Hair Care breaks into travel…

Oribe is set to tackle travel retail with a curated range of professional-grade haircare products for discerning consumers

By Hibah Noor

July 16 2019

Maui Jim on an Even Keel with new…

State-of-the-art treatments feature in the frames unveiled this summer in travel retail by premium polarized sunglasses supplier…

By Mary Jane Pittilla

Copyright 2019 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap