Lancôme introduces its new palette, 24 heures à Paris
Lancôme has launched 24 heures à Paris (24 hours in Paris), a new travel retail exclusive make-up palette. The palette includes the products required to spend a day and night in Paris. 24 heures à Paris is currently onboard selected airlines and airports.
The make-up is presented in a black lacquer case, which can be carried in a velvet pouch. The exterior of the case features the signature Lancôme rose, seamlessly incorporated into a delicate, gold Eiffel Tower motif.
Both palettes—one for day and one for night— include five eye shadows and two lipsticks or glosses. The daytime palette features satin rosewood, silver and taupe eye shadow tones; a white illuminator; and rosewood and raspberry shades for the lips. The evening palette features plum, grey, brown and pink eye shades, along with light pink and deep red lip colors.
The body of the main palette also includes a miniature Virtuôse Mascara in black, the universally-complimentary Rose Sable Blush Subtil, a large mirror and three brushes.