June 3 2014  |  Fragrances, Cosmetics, Skincare & Haircare

PUIG fragrance’s Paco Rabanne Invictus sweeps the boards at fragrance industry awards

By Wendy Morley

PUIG fragrance’s  Paco Rabanne  Invictus has won numerous awards, including Best Bottle Design and Best Fragrance

With its winning ways, Paco Rabanne’s Invictus is following close on the heels of the company’s other two pillar fragrances, Black XS and 1 Million, which set a worldwide sales record for men’s fragrance.

At the 22nd Annual French Fifi Awards, held on April 10th 2014, Paco Rabanne’s  Invictus won three prestigious awards in the men’s selective distribution fragrance category: Best Advertising Campaign (by Alexandre Courtès, advertising agency Mademoiselle Noï); Best Bottle (designed by Cédric Ragot, glassmakers Pochet du Courval and SGD), and the ultimate victory of Best Fragrance (designed by IFF, Véronique Nyberg, Anne Flipp, Dominique Ropion and Olivier Polge).

Invictus has won many other industry awards since its launch mid-2013, including the Best Business Award in Italy for ad campaign of the year and best packaging, the Academia del Perfume in Spain, for best men’s fragrance, and in Russia, Best Bottle Design from Men’s Health magazine. 

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