September 14 2020  |  Spirits & Tobacco

Bottega takes second place in the global ranking of the df & tr market

By Jas Ryat

Prosecco Bottega’s high performance is the result of its quality of wine, commitment to the production process and the overall passion of its winemakers

IWSR Magazine has published its 2019 ranking, on the basis of which Bottega Gold Prosecco Doc scored second place for the third consecutive year in the global duty free & travel retail market in the champagne and sparkling wines category.

Apart from champagne, Prosecco Bottega is therefore the number one sparkling wine in the world in this market. The company’s “Il Vino dell'Amore Petalo Moscato” sparking wine also placed eight in the overall ranking.

Due to its economic significance, the duty free & travel retail market is an important channel. Described as a strong driver for increasing a name’s reputation, the channel helps to enhance brand image and price position.

Prosecco Bottega’s high performance is the result of its quality of wine, constant researching and monitoring of the production process, privileged position of the vineyards and the overall passion of its winemakers. Specifically, consumers recognize Bottega Gold's superior quality compared to most champagne and the Treviso-based company's concrete commitment to sustainability, which is constantly pursued with important investments in environmental protection.

In the range of the Treviso winery, Bottega Gold Prosecco Doc, characterized by the iconic golden bottle, is immediately recognizable and appreciated for its elegance and personality.

After more than 40 years of consolidated presence, Bottega is today one of the protagonists of the market thanks to the intuition of Sandro Bottega, who understood early on the potential of this business. Blown glass bottles of grappa led the way, but subsequently sparkling wines were crucial to the brand's success.

"The confirmation for the third consecutive year of the second place overall in the global classification of champagne and sparkling wines is a source of great pride. I hope after the Covid-19 pandemic, there will be a return normal and that people resume traveling, regaining possession of their lifestyle, considering that both airports and companies are among the safest and most controlled places," says Bottega.

Brand News

September 28 2020

Premium confectionery brand set…

Created specifically for the travelling consumer and exclusive to duty free and travel retail, Joseph’s will be launched…

By Laura Shirk

September 24 2020

Nuwave Channel Partners releases…

Nuwave Channel Partners, the travel retail product specialist, has unveiled an exciting offering from its British lifestyle…

By Laura Shirk

September 23 2020

Amarula celebrates the birthplace…

Amarula, one of the world’s most popular cream liqueur brands, has unveiled a new addition to its range of adventurous flavors:…

By Hibah Noor

September 23 2020

Valentino introduces VOCE VIVA

Described as an ode to multi-faceted femininity with color, couture and cool notes, VOCE VIVA offers a strong and inimitable…

By Laura Shirk

September 23 2020

Treasury Wine Estates launches…

Treasury Wine Estates (TWE), in partnership with Lotte Duty Free, launched its innovative new…

By Hibah Noor

September 22 2020

Schäfer Airport Retail launches…

​Germany's Schäfer Airport Retail has launched a new range of hygiene and safety products into the airport retail market…

By Hibah Noor

September 22 2020

Revamped Dr.Ci:Labo brand names…

​Johnson & Johnson-owned Dr.Ci:Labo, the number one derma-cosmetics brand in Japan, has undergone a brand transformation…

By Mary Jane Pittilla

September 22 2020

Bottega employees ask to countertrend…

​Working at full speed in a company is an important value, it is a synonym of normality that many people miss – even in times…

By Laura Shirk

September 22 2020

Nuwave Channel Partners confirms…

Nuwave Channel Partners has signed an exclusive agreement with Ireland’s JS Design Concepts to manufacture and distribute…

By Laura Shirk

Copyright 2020 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap