February 24 2016  |  Spirits & Tobacco

Martell unveils 3rd edition MIllésime

By Wendy Morley

The third in the series, Martell Millésime 1972 is available in limited numbers in Asia GTR

Martell has just unveiled its third addition to the Millésime Collection: Millésime 1972. A vintage eau-de-vie, Millésime 1972’s has rested 43 years in old barrels in the Chais de la Coquille, the Martell House’s oldest cellar in Cognac.

The Martell Millésime 1972 is a limited edition series with only 3,500 units numbered and bottled worldwide, of which 2,500 are exclusive to Asia Travel Retail. The Martell Millésime 1972 bottle is inspired by the Martell ‘montre’, a small cylindrical carafe traditionally used to present samples of the various eaux-de-vie to the Cellar Master for blending.

Martell Millésime 1972 is available from February 2016 for RRP US$838  throughout Asia Travel Retail with key product showcases in Hong Kong International Airport, Taoyuan Airport, Changi Airport, Bangkok Downtown duty free store and Kuala Lumpur Airport.

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