July 16 2021  |  Retailers

Lagardère opens 15 luxury boutiques + F&B in Chengdu

By Wendy Morley

Lagardère Travel Retail recently opened 15 luxury fashion boutiques and food & beverage outlets in newly opened Tianfu International Airport in Chengdu.

Lagardere is introducing many luxury brands for the first time in a domestic terminal in China

Chengdu’s new airport will serve 30 million annual passengers in the near term and is designed as a hub, providing easy connections between domestic and international flights. Many of these luxury brands are being introduced by Lagardère Travel Retail are opening for the first time in a domestic airport terminal in China. Brands include Alexander McQueen, Balenciaga, Bottega Veneta, Burberry, Bvlagri, Gucci, MaxMara, Moncler, Omega, Saint Laurent and Valentino, and a luxury VIP lounge will offer a place for shoppers to relax.

In line with the company’s multi-segment operational strategy, Lagardère Travel Retail also opened several food & beverage brands in the same terminal, including Costa Coffee (the first of several openings under a partnership between the two companies), Godiva Café and Ajisen Ramen. A second Costa Coffee outlet will open in the international terminal next year.

Eudes Fabre, CEO for North Asia at Lagardère Travel Retail, said: “The new airport in Chengdu sets a new benchmark in terminal design and commercial planning. We are grateful for the opportunity to contribute to the development of this majestic new gateway and thank our brand partners for their support in this ambitious project.”

Lagardere Travel Retail is now present in 28 airports and 30 high-speed railway stations in China, with a network of over 400 stores across categories including luxury, duty free, travel essentials, specialty retail and food & beverage.

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