FOREO KOREA hosts live event with Naver
As livestreaming and e-commerce have become increasingly important, Swedish beauty and tech giant FOREO recently hosted an event in partnership with online platform Naver.
This live-commerce event, held January 24, was a first for the Korean arm of FOREO; the event offered a number of promotions, highlighting mainly the UFOTM 2, LUNATM mini 2, and LUNATM fofo.
Global Travel Retail Director Gary Leong said “Live-commerce is definitely the marketing trend of the future, and post-pandemic, we have seen a skyrocketed demand for these interactive sessions. We are especially proud of our Korean arm for organizing the inaugural session with such a reputable e-commerce platform, and thank Naver for their hospitality and cooperation.”