October 16 2020  |  Gifts & Children's Products

DFD launches Writing & Arts category with Faber-Castell

By Laura Shirk

Targeting youngsters 3-12 years of age, the Playing & Learning category aims to stimulate children’s natural curiosity and creativity

Duty Free Dynamics, major regional distributor within the Americas’ travel retail channel, is pleased to announce the debut of the Writing & Arts category in its brand portfolio with the introduction of Faber-Castell, one of the world’s oldest, largest and most recognized manufacturers of high quality products for writing, drawing and creative design.

Through its Companion for Life portfolio, Faber-Castell offers children and adults a wide array of innovative products that promote fun and creative experiences. It includes the Playing & Learning category – for kids 3-12 years old – aimed at stimulating children’s natural creativity, which is held in high esteem by hobby painters and professional artists alike.

Duty Free Dynamics will now be distributing a select assortment of these product lines within its extensive network of Travel Retail partner operators throughout the entire continent of the Americas, featuring the best-selling “Polychromos” artists’ color pencils and sets. To cover all levels of demand, DFD is introducing the Faber-Castell brand in multi-category and stationery stores with products ranging from personal use to gift items for all ages, as well as in toy shops, complementing DFD’s Toys portfolio

Offering gifting, sharing and product assortment, DFD x Faber-Castell will cover all levels of demand and complement DFD’s Toys portfolio

“We are thrilled to partner with such a historic and innovating brand as Faber-Castell. It strengthens our product offering, allowing us to significantly expand our reach in the region and deliver new experiences through our partner operators.”, states Tatiana Pinto, Category Manager for Writing & Arts, DFD.

REGION Americas

Brand News

November 30 2021

Rituals Cosmetics talks digital…

Leveraging the digital experience in-store and representing a holistic view of mind, body & soul, the leading wellbeing beauty…

November 29 2021

Stoli releases exclusive limited…

​Stoli Group has released an exclusive limited edition of its award-winning Elit Vodka brand with Dubai Duty Free at Dubai…

November 29 2021

The Balvenie tells more Stories…

​Scotch whisky brand The Balvenie has unveiled two additions to its The Balvenie Stories Collection – The Tale of the Dog…

November 29 2021

Duty Free Dynamics and Simextra…

​Duty Free Dynamics, the travel retail brand distribution specialist, and Simextra Group, experts in the domestic and travel…

November 29 2021

Kavalan wins IWSC Worldwide Whiskey…

​The International Wine and Spirit Competition has awarded its Worldwide Whiskey Producer trophy…

November 29 2021

Mondelez links with Dufry for One…

Confectionery giant Mondelez World Travel Retail and leading travel retailer Dufry are supporting the non-profit tree planting…

November 24 2021

Imperial Duty Free opens Bulgari…

​A new Bulgari monobrand boutique has begun trading at Moscow Sheremetyevo Airport Terminal C, operated by Imperial Duty…

November 24 2021

Glenfiddich celebrates festive…

​Glenfiddich has introduced Glenfiddich Grand Cru, a 23-YO single malt Scotch whisky expression finished in rare French cuvée…

November 24 2021

FOREO announces new e-commerce…

​FOREO has partnered with e-commerce specialist Yegeun F&C in Korea to strengthen its presence in the e-commerce market

Copyright 2021 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap