August 10 2021  |  Retailers

Lagardère & Victoria’s Secret open first CDF store in Hainan

By Wendy Morley

Victoria’s Secret Travel Retail and Lagardère Travel Retail have partnered to open their first store in the Hainan Tourism Duty Free Shopping Complex in downtown Sanya. The Victoria’s Secret brand operates 60 stores in China.


The newest Victoria’s Secret store in Sanya, Hainan, is opened and operated in partnership between Lagardère and Victoria’s Secret

Featured in the 150-square-meter store will be signature panties, apparel and accessories in addition to Victoria’s Secret Bombshell fragrance and the brand’s all-new Natural Beauty collection.

In addition to the company’s signature panties, apparel, accessories and fragrance, the store will carry Victoria’s Secret’s new Natural Beauty collection

Kevan Quantock, SVP Travel Retail for Victoria’s Secret, commented: “It’s a good time to be entering the fast-growing China Duty Free market and expectations are that the Sanya store will become a top selling location within the VS fleet of 150 Travel Retail stores.”

Eudes Fabre, CEO of Lagardère China, stated: “We are very pleased to extend our global partnership with Victoria’s Secret for this launch in the Hainan duty free market. Opening together a travel retail flagship for this iconic brand is part of our strategy to diversify and differentiate the offer on Hainan Island and we’re confident it will be highly appreciated by our customers.”

A new leadership team at Victoria's Secret is fully committed to the brand transformation with a focus on creating an inclusive environment for our associates, customers and partners and to celebrate, uplift and advocate for all women.

REGION Asia

Brand News

December 6 2021

Bacardi opens three whisky shop-in-shops…

Bacardi Global Travel Retail has opened three whisky shop-in-shops at Mova Mall, Haikou in Hainan

December 2 2021

Drunk Elephant takes off with SHISEIDO…

With the launch of leading skincare brand, Drunk Elephant, in global travel retail, SHISEIDO Travel Retail has strengthened…

December 1 2021

Duty Free Dynamics joins wellness…

Duty Free Dynamics, the brand development specialist, has been appointed as the official partner of Goli Nutrition for the…

December 1 2021

SkinCeuticals gets scientific at…

​SkinCeuticals Travel Retail Asia Pacific has featured its SkinCeuticals antioxidant lab pop-up in Hainan at The Sanya Edition…

December 1 2021

DFS enthralls in Macau with Dom…

​DFS Group has partnered with vintage Champagne house Dom Pérignon on its first experiential…

December 1 2021

Shiseido Travel Retail brand Drunk…

​Shiseido Travel Retail has teased the upcoming travel retail debut of its US beauty brand Drunk Elephant

December 1 2021

Maestro DOBEL tequila celebrates…

​Dubai Duty Free has played host to Mexican tequila brand Maestro DOBEL with a display from Proximo Spirits in Concourse…

December 1 2021

FOREO takes center stage at Bahrain…

This week, FOREO announced the opening of a new store at Bahrain Duty Free, in partnership with Bahrain International Airport.…

December 1 2021

Flor de Caña secures distribution…

Flor de Caña, a Carbon Neutral and Fair Trade certified rum brand, has announced a new partnership with preeminent wine and…

Copyright 2021 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap