December 2 2019  |  Airlines & Airports

Qatar Airways kicks off star-studded safety video

By Hibah Noor


Qatar Airways’ inflight safety video features Brazilian footballer Neymar Jr, FC Bayern Munich star Robert Lewandowski and AS Roma legend Cafu

Qatar Airways has created an entertaining safety video featuring the world’s top football stars that will be shown onboard flights before the end of the year.

Featuring football legends past and present, the humorous video delivers important safety information with the help of personalities from the airline’s ongoing partnerships with AS Roma, FC Bayern Munich and FIFA.

The film stars Brazilian footballer Neymar Jr, FC Bayern Munich star Robert Lewandowski and AS Roma legend Cafu, who are led through the inflight safety routine by a comedic double act of coach and kitman played by British television regular Jason Thorpe and comedy actor Ross Hatt.

In the video, Lewandowski demonstrates how to use a life jacket, Cafu helps a younger version of himself attach an oxygen mask and Paris Saint-Germain star Neymar Jr makes a special appearance to guide Qsuite passengers.

Directed by Peter Lydon, who co-wrote the script with award-winning creative agency 180 Kingsday, the six-minute film is designed for Qatar Airways’ global family audience. Mirroring the airline’s latest campaigns, the film seeks to add a playful spin to a vital part of the inflight experience.

Qatar Airways Senior Vice President Marketing and Corporate Communications, Ms Salam Al Shawa, said: “At Qatar Airways, safety is priority one and we want to ensure everyone, including our most frequent travellers, watches our safety briefings. The wonderfully creative concept from 180 Kingsday will capture our passengers’ attention whilst providing a fun, light-hearted video to get the inflight entertainment under way. The level of quality and attention to detail in this video is paramount and I am sure the content will both inform and amuse our global passengers of all ages.”

Brand News

January 24 2020

Lindt & Sprüngli Travel Retail…

​Lindt & Sprüngli Travel Retail is bringing more magical moments to passengers for 2020 Chinese New Year, with a new promotional…

By Jas Ryat

January 22 2020

PRGTR launches a cross-category…

​In celebration of Chinese New Year, Pernod Ricard Global Travel Retail is set to launch a cross-category activation

By Jas Ryat

January 22 2020

Oliva Cigars officially opens the…

​Following a three-year project, which began in November 2016, the opening of the new facility in Esteli is designed to increase…

By Hibah Noor

January 22 2020

Balmoral Dominican unveils its…

With the release of Year of the Rat limited editions of its Balmoral Collection 12’s and Balmoral Private Collection 25’s…

By Jas Ryat

January 22 2020

NITR presents disruptive KITKAT…

​In partnership with Lagardère Travel Retail, Nestlé International Travel Retail has unveiled…

By Jas Ryat

January 21 2020

Mars Wrigley ITR plans disruptive…

​Mars Wrigley International Travel Retail (MITR) will create & execute a Chinese New Year celebration to remember with a…

By Laura Shirk

January 21 2020

Molton Brown offers elevated gifting…

​Molton Brown, the iconic British fragrance house, has unveiled a series of luxury, traditional and exclusive gifting activations…

By Jas Ryat

January 17 2020

Tito’s Handmade Vodka is now available…

​Travelers on Air Astana, the national flag carrier of the Republic of Kazakhstan, can now bring a taste of Texas to their…

By Jas Ryat

January 15 2020

Nuwave Channel Partners secures…

​Nuwave Channel Partners, suppliers of stylish and innovative technology, gadgets and accessories to the travel retail market…

By Hibah Noor

Copyright 2020 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap