February 22 2019  |  Retailers

The Design Solution crosses the desert in Amman Arrivals store

By Mary Jane Pittilla


The simple white entrance arch is designed to reflect the shape of the opening to a traditional Bedouin tent

Airport retail design specialists The Design Solution provided design support to Dufry for the creation of the recently launched Arrivals store at Amman Queen Alia International Airport, celebrating the natural beauty and heritage of Jordan.

The Arrivals offer comprises a dynamic multi-category main store (700 square meters), located at one end of the Arrivals area, using an open store front to give shoppers a clear perspective through the whole store.

The simple white entrance arch is designed to reflect the shape of the opening to a traditional Bedouin tent.

The product assortment is led by fragrances and cosmetics, food and jewelry, all incorporating a strong local flavor.

The store also shares a powerful digital expression to drive Dufry’s emphasis on an absorbing in-store experience, supported by a central promotional space.

Reflecting the fact that Arrivals stores are increasingly important both as revenue drivers and contributors to the overall passenger experience, Dufry emphasized the need for the space to convey an authentic spirit of Amman.

Kevin Patience, Design Director at The Design Solution, outlined the design theme: “The design was principally inspired by the beautiful, shifting natural forms of Jordan’s desert dunes, interwoven with contemporary expressions of classic Arabic geometric patterns, blending the natural beauty and the cultural heritage of the region.”

The elegant, dune-shaped ridge canopy used over the store was designed to reflect the flowing patterns of Jordan’s wind-shaped sand dunes and evoke the beauty of the country’s desert locations, such as Wadi Rum.

The Design Solution will also provide specialist design input for a planned new interpretation of the retail experience in the Departures area.

Brand News

May 28 2020

SKROSS builds presence in the USA…

​The digital accessories retailer, InMotion, acquired by WHSmith in 2018, offers a specialized shopping experience for travelers…

By Jas Ryat

May 28 2020

A message of hope & testimony of…

​In addition to droughts and fires, Two World Wars, the Boer wars, the Great Depression, the Spanish Flu, the Bubonic Plague,…

By Jas Ryat

May 28 2020

DFD adds Anne Klein watches to…

​Duty Free Dynamics, major travel retail regional distributor, is pleased to announce the addition of Anne Klein watches

By Laura Shirk

May 27 2020

Kantar’s Tracy Yu joins Treasury…

​Treasury Wine Estates welcomes Tracy Yu as Regional Manager

By Jas Ryat

May 27 2020

Nestlé ITR announces its sustainability…

​With Nestlé announcing its ambition to make 100% of its packaging recyclable or reusable by…

By Laura Shirk

May 27 2020

DFD rolls out Osprey packs at 3Sixty…

​Duty Free Dynamics (DFD) is excited to announce the roll out of the innovative Osprey outdoor packs by opening a distribution…

By Jas Ryat

May 26 2020

Shiseido Travel Retail stirs emotions…

​Shiseido Travel Retail has strengthened its fragrance portfolio with the launch of three new product extensions from Dolce…

By Hibah Noor

May 26 2020

Burberry Beauty taps Isamaya Ffrench…

​Burberry Beauty has announced British makeup artist Isamaya Ffrench as its new Global Beauty Director

By Mary Jane Pittilla

May 18 2020

Ricola moves forward with new product…

​The expert in Swiss herb products is pressing on with its mission to release new products into travel retail markets, despite…

By Jas Ryat

Copyright 2020 DutyFree Magazine. All rights reserved. Privacy Policy Sitemap